Empower
Regenerative Farming
with Bright Greens
from Prospect Pastoral

 A revolutionary digital asset that supports
ecological regeneration in the Western Australian
Wheatbelt region. 
Empower Regenerative Farming with Bright Greens from Prospect Pastoral
Growing Ecological +
Financial Value
Bright Greens are a unique, next generation digital asset that transforms the way we fund ecological improvement. By buying Bright Greens generated by Prospect Pastoral, you’re directly supporting regenerative work on Country in Western Australia that is improving air, water, and soil quality, as well as animal health and the nutritional density of farm produce. You are purchasing an asset with genuine ecological value.
Ecological Token
The value of a Bright Green comes directly from work done by a farmer to improve the health of their land.
Real Value
Bright Greens are only issued when ecological improvement has been certified. They can't be created out of thin air. 
Essential for Life
 Improving ecology gives us clean air, pure water, living soil and healthy food. We rely on these to live. 
Meet Dianne and Ian Haggerty
Di and Ian Haggerty are co-founders of Natural Intelligence Farming, and owners and managers of Prospect Pastoral, a sheep and cropping enterprise in the Central Wheatbelt region of Western Australia.

Di and Ian recognise that the only constant in farming is change. Every day they observe interactions between the landscape’s ecosystems, and make responsive decisions, based on their observations and intuitions, to bring themselves and ecological systems into synchronicity.

On their 26,000 hectares of land, the Haggertys produce wool, lamb and grains of exceptional quality on some of the most challenging soils across the globe. Sustainable global fashion labels seek out their Responsible Wool Standard (RWS) and Nativa certified wool, and local bakeries are proud to use their flavourful living grain. 

The Haggarty family vision is for optimal food, fibre and beverage production with exceptional human, ecological and planetary outcomes through innovative integration of nature's intuitive wisdom, research, and development of Natural Intelligence Farming practices.

Dianne and Ian's regenerative approach is based on five key principles: love, respect, gratitude, reciprocity and humility. They have successfully transformed thousands of hectares of degraded land using a combination of management techniques that work with Nature, including applying worm and compost liquids and using rotational grazing. These activities are restoring water cycles, increasing soil infiltration, building soil organic carbon, and restoring micro and macro fauna, whilst producing healthy food for humans.

Natural Intelligence Farming harnesses the dynamic, natural relationships that exist between all organisms in ecosystems, particularly the soil. These relationships are highly complex and versatile. They involve mutually beneficial interactions between soil, plant seed and roots, microorganisms, and the ruminants that feed on the plants, cycling nutrients and microbes back to the soil. The key to Natural Intelligence Farming is that land stewards support, respect and appreciate these interactions and the powerful outcomes they create.

Why Purchase Prospect Pastoral Bright Greens?
A New Solution - Win Win Win. Buying Bright Greens from Prospect Pastoral offers numerous benefits. First, you're making a positive impact on the environment by supporting sustainable and regenerative farming practices in Western Australia. Second, you're holding a unique digital asset that can change in value over time, as more and more people recognise the importance of ecological regeneration.

By buying Bright Greens, you're not only securing an asset for yourself, but you're also playing a vital role in creating a better future for our planet and society.

 Win for Farmers 
 Bright Greens reward farmers for regeneration they have already done AND enable them to do more. 
 Win for Nature 
  Regenerating nature is the most effective way to improve air, water, soil and food quality.  
How Prospect Pastoral's Bright Greens are Made
Bright Greens are a unique type of digital asset that directly represents ecological improvement made by farmers. When Dianne and Ian take actions like planting trees or improving soil health, we assess their work, certify the positive impact on the environment, and turn it into Bright Greens for them. Each Bright Green is backed by the specific ecological improvements made by the Haggertys.

When you buy Prospect Pastoral Bright Greens, you're supporting regenerative land management and animal husbandry practices in Western Australia's highly degraded Wheatbelt region. These practices: building soil, improving animal and human health; restoring water cycles; building soil carbon;  increasing biodiversity of microbia, flora and fauna; and increasing the landscape's resilience to temperature and weather extremes.

A three-stage production process
Unlock the Power of Bright Greens
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Empower regenerative farming and a thriving future
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Invest in nature-based solutions
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Support individual farmers because of the quality of their work
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Diversify your wealth
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Invest in verified, grassroots regeneration projects
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Hold as an asset on company balance sheet
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Meet ESG/SDG commitments
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Please remember that the value of Bright Greens may go up or down for reasons beyond our control. 
Who's behind Bright Greens?
LOVE TO Be Bright Green is the company behind Bright Greens. We are an Australian Mutual Company which is owned by its members. We partner with farmers to package ecological improvement into a product they can grow and sell.

We see ecological improvement as another product of the farm. There’s just one difference. You can’t put it in a warehouse. It stays on the farm.

Bright Greens Round 1
Prospect Pastoral participated in Round 1 of Bright Greens alongside 22 of Australia’s leading regenerative farmers with an average of 18 years ecological improvement on 295,000 hectares, and an average of up to five times increase in food production.

Below is the pilot project impact dashboard, which presents a selection of key metrics - in real time. We invite you to explore the tangible and measurable impact we're making together. Please scroll the dashboard to see the full picture.
Bright Greens Impact
Prospect Pastoral participated in Bright Greens Round 1 alongside 22 of Australia’s leading regenerative farmers with an average of 18 years ecological improvement on 295,000 hectares, and an average of up to five times increase in food production.

Below is the pilot project impact dashboard, which presents a selection of key metrics - in real time. We invite you to explore the tangible and measurable impact we're making together. Please scroll the dashboard to see the full picture.
More Information
More Information
The BIG Questions
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How do I know I'm buying Prospect Pastoral Bright Greens?
This page is specifically for the sale of Prospect Pastoral's Bright Greens. If you buy from this page, you will be invoiced by Prospect Pastoral and all funds will go directly to the Haggertys. Please note that if you buy Bright Greens elsewhere, you may be buying from a portfolio of Producers, not only the Haggertys.
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What if I don't have a crypto wallet?
That's not a problem. You will need to set up an Ethereum-based wallet. Learn more here: brightgreens.io/support

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What is a digital ecological token?
A digital ecological token is a way that certified ecological improvement can be packaged and sold in the financial markets, just like other commodities that are grown on a farm. Obviously we can't sell the soil, air and water because they need to stay in place. What we can do is recognise how valuable they are and create a digital token that allows people to purchase verified, certified, ecological condition improvement without needing to own the land or elements of nature where the improvement has taken place.
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Is this safe?
In today's world it's impossible to say that anything it totally safe. But we have worked with some of the best tech people in the world to make sure it's ethical, secure and aligned with core human values of trust, transparency and love.

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Can I get a refund or cancel my payment?
All transactions are carried out on the blockchain, which is an immutable record. That means it can't be changed. Please be very clear about your decision before you buy Bright Greens as it is not possible to offer a refund or cancel your purchase once it has been completed.

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What about all those stories of scams that have been in the news recently?
Our company is called LOVE TO Be Bright Green. We are driven by a big purpose which is to make the world greener and healthier. We do it because we LOVE TO. And we are a real company, run by real people, with real data. You can check us out online and meet us in our Youtube videos. Our digital assets aren't empty coins with no real value. They represent real ecological improvement has been produced by some of the most grounded, honest people you can come across - regenerative farmers who grow our food and take care of our environment.

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How much of the sales of Bright Greens goes to the founders?
The founders each receive 0.6% in recognition of having spent more than 6 years developing LOVE TO Be Bright Green and its associated companies. As a mutual company, they don't hold any equity in the company, so this is the way they are rewarded.

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Will the value go up?
We will do our best to share Bright Greens widely and bring large buyers into the market to increase liquidity as quickly as possible. We believe we've made something attractive, relevant and future-orientated. We can't guarantee that the value will go up. It might go up or down. It can even go down to zero. Please be aware of the risks before you make a purchase.

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Will the demand for ecological improvement grow or shrink over the next 10 years?
We see that more and more people sincerely want to contribute to making our future greener. We're also seeing jurisdictions al over the world making new laws to protect and regenerate nature. One of the best things we can all do is support the people already regenerating the planet. They are the experts and they do it because they LOVE TO.

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The Future is in Your Hands
Let's make the world Bright Green together
1 Bright Green (BBG) = AU$5.50 (approx US$3.64, varies with exchange rate)

When you submit the button you will be taken to a form where you can request an invoice for Bright Greens. If you want to discuss your purchase first, you can request a conversation with a member of the LOVE TO Be Bright Green team.

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